Cambridge-based Invisible Giant Consulting has announced a new strategic partnership with Global Promotions Branded Goods, one of the leading suppliers of exclusive gifts and promotional items in the UK and Middle East region. The collaboration creates a seamless bridge between strategic marketing consultancy, high-velocity marketing, and high-impact promotional product delivery—offering clients a unified solution from brand planning to physical presence.
Global Promotions, based in Cambridge and London, brings years of experience in branded goods and merchandise, with clients ranging from Nestlé to CrimeCon. Global Promotions has deep expertise in sourcing, producing, and delivering promotional products that support brand identity, customer engagement, and campaign execution. Their reputation for quality and reliability complements Invisible Giant’s bespoke marketing strategy and lead generation services.
Kai Duggal, Director of Invisible Giant, commented on the partnership:
“We’re often asked to create marketing campaigns that convert—but without a strong branded component or memorable physical presence, many campaigns fall flat. By joining forces with Global Promotions, we can now offer a complete package—from the strategy behind a campaign to the tangible assets that make a brand stick in people’s minds. Branded merchandise isn’t just a giveaway; it’s a strategic tool when used correctly.”
As well as partnering, Kai is supporting the business as a non-executive director. The partnership builds on a shared understanding that modern marketing is still rooted in a powerful physical presence as well as digital. While Invisible Giant focuses on helping businesses grow through brand strategy, content marketing, and direct lead generation, Global Promotions ensures that the physical extensions of those campaigns—from event materials to high-quality branded products—are impactful and aligned with the brand’s goals.
This new partnership also reflects a broader shift in the industry. With more businesses looking for cost-effective and outcome-driven marketing, combining strategic thinking with executional power—especially when it includes tactile, real-world touchpoints—makes perfect sense.
Together, Invisible Giant and Global Promotions are providing businesses with the tools and tactics they need to stand out, drive engagement, and close sales—with creativity, clarity, and consistency.
For more information, please contact Invisible Giant Consulting or the team at Global Promotions.